The Amazoy Story

As a young boy, Richard Friedberg, President of Zoysia Farm Nurseries, can remember walking the rows of zoysia test plots at the Department of Agriculture farm in Beltsville, Maryland, with his father, Herbert Friedberg. Richard's dad became convinced not only that this "miracle grass" would be the answer for America's lawns, but that he could sell it by mail to homeowners nationwide -- a revolutionary concept at the time.

The USDA and the US Golf Association released Meyer Z-52 zoysia for commercial development in 1951. By 1953, Herbert, the first entrepreneur to focus on zoysia for private lawns, turned his attention from the family's successful bowling center business to growing and shipping zoysia grass full-time. He bought a farm in Maryland and perfected the process of preparing, shipping and helping homeowners achieve optimum results with zoysia plugs.

His big break came when talk radio pioneer Arthur Godfrey saw a print ad and talked about it on his nationally syndicated radio show. From that point on, Zoysia Farm Nurseries and their Amazoy brand of zoysia was on its way.

In 1953, Herbert began with a passion to bring a beautiful, low-maintenance lawn to every homeowner. Today, the company is employee-owned. As a result, every member of the staff is equally committed to your successful experience with Amazoy and Zoysia Farms Nurseries.

What's special about Zoysia Grass? answer >

Is Amazoy really the best Zoysia? answer >

How do I know Zoysia is right for my lawn? answer >

Why are "plugs" far better than seed? answer >